Norauto: a winning customer knowledge strategy for a range of
products and services aligned with customer expectations

34 000

Customer feedback
collected in early 2020

Opinions of the


Norauto employees are collected


European leader in automotive maintenance and equipment. The brand's omni-channel development is supported by a network of nearly 656 car centres around the world (9 countries), including 408 in France.

What you will discover:

  • The challenges overcome as part of the customer knowledge strategy
  • Three types of campaigns deployed
  • Focus on future projects